Product Identity / Pacakge Design
We designed the Juicy Berry Plumping Lip Oil for TOCOBO. Designing a new product identity for TOCOBO was not easy, as a variety of shapes had already been released in the existing lineup. Establishing a context that connects the various shapes to the new form was the primary challenge. Additionally, it was necessary to consider the extensibility of future product releases from the outset. We provided suggestions regarding the product’s shape, color, and finishing, and We also created the packaging design.